Job Description
We are looking for a results-driven SEO Specialist to plan, execute, and optimize search engine optimization strategies that improve website visibility, organic traffic, and keyword rankings. The ideal candidate will have strong analytical skills, hands-on SEO expertise, and the ability to align SEO initiatives with business goals.
Key Responsibilities
- Develop and execute on-page, off-page, and technical SEO strategies
- Conduct keyword research, competitor analysis, and search intent mapping
- Optimize website content, meta tags, URLs, internal linking, and site structure
- Monitor website performance using Google Analytics, Google Search Console, and SEO tools
- Identify and fix technical SEO issues (crawl errors, page speed, mobile usability, indexing)
- Manage link-building and outreach campaigns to improve domain authority
- Collaborate with content, web development, and design teams for SEO best practices
- Track rankings, traffic, and conversions; prepare regular SEO performance reports
- Stay updated with Google algorithm changes and industry trends
- Support local SEO efforts, including Google Business Profile optimization
Required Qualifications
- Bachelor’s degree in Marketing, IT, Communications, or a related field
- 2–5 years of proven experience as an SEO Specialist or similar role
- Strong understanding of search engine algorithms and ranking factors
- Hands-on experience with tools such as Ahrefs, SEMrush, Screaming Frog, or similar
- Proficiency in Google Analytics, Google Search Console, and Google Tag Manager
- Knowledge of HTML, CSS, and basic JavaScript for SEO purposes
- Strong analytical, problem-solving, and reporting skills
- Excellent written and verbal communication skills
Preferred Skills
- Experience with local SEO and UAE/GCC markets
- Knowledge of Core Web Vitals and website performance optimization
- Experience with CMS platforms such as WordPress or Shopify
- Understanding of conversion rate optimization (CRO)
- Familiarity with Google Ads and paid search strategies
- SEO certifications or relevant digital marketing credentials
Job Opening: SEO Specialist
Location: Ras Al-Khaimah, UAE
Employment Type: Full-time
Industry: Digital Marketing / SEO / Online Marketing
Open Positions: 8