Job Description
We are seeking a proactive and results-driven Online Marketing Specialist to plan, execute, and optimize online marketing campaigns across digital platforms. The ideal candidate will be responsible for driving traffic, generating leads, increasing brand awareness, and improving online performance through data-driven strategies.
Key Responsibilities
- Plan and execute online marketing campaigns across digital channels
- Manage paid advertising campaigns (Google Ads, Meta Ads, remarketing)
- Implement SEO strategies to improve organic search visibility
- Manage social media marketing and content promotions
- Track campaign performance using analytics tools (GA4, dashboards)
- Optimize campaigns for CTR, conversions, and ROI
- Coordinate with content and design teams for marketing creatives
- Conduct competitor analysis and market research
- Manage email marketing and basic automation campaigns
- Prepare performance reports and actionable insights
Required Qualifications
- Bachelor’s degree in Marketing, Business, or related field
- 2–5 years of experience in online or digital marketing
- Strong knowledge of SEO, paid advertising, and analytics
- Hands-on experience with Google Ads and social media platforms
- Understanding of lead generation funnels and CRO
- Strong analytical and communication skills
- Ability to manage multiple campaigns independently
Preferred Skills
- Google Ads or Meta certifications
- Experience with content marketing and CMS platforms (WordPress, Shopify)
- Knowledge of email marketing tools and CRM systems
- Basic graphic or copywriting skills
- Familiarity with marketing automation tools
Job Opening: Online Marketing Specialist
Location: Fujairah, UAE
Employment Type: Full-time
Industry: Online Marketing / Digital Marketing / IT
Open Positions: 2