Job Description
We are seeking a strategic and creative Content Specialist to plan, develop, optimize, and manage high-quality content across digital platforms. The ideal candidate will be responsible for content strategy, execution, performance analysis, and brand voice consistency to drive engagement, traffic, and business growth.
Key Responsibilities
- Develop and execute content strategies aligned with marketing and business goals
- Create, edit, and optimize content for websites, blogs, social media, email campaigns, and landing pages
- Ensure content consistency with brand tone, style, and messaging
- Conduct keyword research and apply SEO best practices to content
- Collaborate with social media, design, and marketing teams
- Manage content calendars and ensure timely delivery of content
- Analyze content performance using analytics tools and prepare reports
- Repurpose content across multiple platforms for maximum reach
- Stay updated with industry trends and content marketing best practices
- Review and improve existing content for accuracy, relevance, and performance
Required Qualifications
- Bachelor’s degree in Marketing, Communications, Journalism, or a related field
- 3–6 years of experience in content creation or content marketing
- Excellent written and verbal English skills (Arabic is a plus)
- Strong understanding of SEO, content optimization, and digital marketing
- Experience with CMS platforms (WordPress or similar)
- Strong organizational and project management skills
Preferred Skills
- Experience with social media content and campaign planning
- Knowledge of analytics tools (Google Analytics, Search Console, SEMrush, etc.)
- Basic graphic design or video editing knowledge
- Experience in UAE or GCC market (preferred)
- Ability to manage multiple projects and meet deadlines
Job Opening: Content Specialist
Location: Ras Al-Khaimah, UAE
Employment Type: Full-time
Industry: Marketing / Digital Media / Communications
Open Positions: 7